Search Engine Marketing Specialization Course In Gurugram
Be ready to explore search engine marketing classes, find inspiration, and get the perfect opportunity for discovering new skills and search engine marketing. With the classes, you can explore a range of techniques on the topics, including SEO strategy, digital marketing, SEO Optimisation, advanced Google AdWords techniques. Find the lessons broken into short lessons alongside the hands-on projects and the community of creators. Brush up on the Google Adword techniques easily through the search engine marketing course.
The course gives you an overview regarding the management and development of effective paid search campaigns. It comes inclusive of the topics like Search Engine Optimisation, PPC, linking, keywords, and everything else covered in it. Learn regarding search engines and the method they work. Also, understand the keywords and how to implement them.
The specialization from the Search engine marketing institute in Gurgaon, Digital Drive360 teaches you about optimizing the website content for the best possible search engine ranking. Also, you will get to know the theory and the tools that you will have to utilize in the process. Learn more regarding the Google search and the other search engines algorithms. In addition to that, you can hone the practical and real-world skills that you can apply to a career in digital marketing for online content development.
The popular topics that will be learned through the course:
The popular topics included are as follows:
- Link building
- Keyword research
- Google my business: business profile
- Local SEO
- SEO audit
- Youtube audience growth
- Google search console
The method by which the specialization course works
The specialization course from Search engine marketing institute gurugram Digital Drive360 works is a series of courses that will be helping you master the skills of beginners. You will have to enroll in the specialization course, review the courses and choose the one that will be applicable to your requirements; the course can let you get a concise Idea regarding the topics and the project covered. The remarkable part of the course is that you can get a hands-on project. Every specialization comes inclusive of the hands-on project. What you have to do is to successfully finish the project for the completion of specialization and then the certificate. As soon as you finish the course, you can get the certificate that you can present at the interviews.
Get an understanding regarding the industry tools for the implementation of the organic and paid search strategies that can drive traffic, improve brand presence, and support business growth.
What you’ll learn
- Creation and running Search Engine marketing campaigns on Google AdWords
- Optimization of campaigns to get best possible results
- Application of tricks and techniques for great ROI. Also, learn how to run campaigns for lead generation, online sales, or brand building.
The course teaches Search Engine Marketing and the method to use Google AdWords to meet marketing objectives. An in-depth course with a practical hands-on guide lets you become an expert on how to start running campaigns for top brands after undergoing this program.
Search Engine marketers, entrepreneurs, or students will find immense support after the completion of the course in the field of online advertising and digital marketing.
Learn more regarding Online Advertising Fundamentals, Search Advanced, and Display Advertising. Understand how to create, manage and optimize campaigns meant for brand building, lead generation, or online sales.
Support of the experienced marketing leaders
The essential social media marketing and social engine marketing course led by experienced marketing leaders will make it easier to go through the specialization course. The majority of the online activities start with the search, where the search engines can just capture the intent from the potential customers and direct them to the business. Through the course, it will be easier for you to learn the search engine marketing skills and the concepts that can help you get the target customers while comparing the unique insights and optimizing the digital presence. The format is expert-led coaching. With the assistance of the faculty, you can also build an interview-ready project. It will be ideal for learners looking to upskill their skills.
The specialty of our course
- Development of research foundations
Be ready to get a well-rounded understanding of the search by exploring how search engines work. In addition to that, you can compare the organic and the paid marketing approach. Learn more regarding the keywords, SEO factors, and the other essential concepts.
- Performance of the SEO audit
Apply the new skills and knowledge to conduct the basic SEO audit on the real website. Also, uncover the key issues and explore the areas that require improvement.
- Exploration of the SEO tools
Familiarize yourself with the Google ads, explore the interface and gain exposure to the key features that will be helping you prepare yourself for the advanced course work.
- Creation of the engaging content
Content serves as the heart of any website and includes a blog post, landing pages, and more. So you will have to understand the concepts of SEO, link building, and supporting the metrics while providing greater value to the users.
- Exploration of the local SEO
Local SEO serves as a powerful tool and differentiator for the business. It will assist you in getting ideas regarding leveraging the local presence for the improvement of the SEO results. Learn more regarding the local SEO factors and practice the analysis through the audit.
- Backlink strategy
Backlinks serve as the boost to the visibility to the users and credibility with the search engine. Be ready to learn and apply the concept and tools for helping evaluate the backlinks and develop the approach for improvement.
You will get the required knowledge regarding on-page and off-page Optimisation.
Get the course that teaches you about optimizing the local and international audiences, conducting research-focused website Audits, and aligning SEO with the overall business strategies. Every course can build the skills for Search Engine Optimisation. The hands-on project will be also let you understand how to apply your skills to a comprehensive SEO consultant work.